There must be quantifiable indicators. The marketing activities by custom promotional products for consumers,
the main goal is to analyze consumer’s tendency of the promotional items, the
festivals consumer behavior, acceptance degree of the promotional approach, the
market attitude to the similar promotional items, so that to achieve the
purpose of evaluation, control and planning. In addition to cater to the
festive holiday culture, should also take into account affordable consumer
psychology of consumers, design activities must not focus only on color, but also
should consider the real. To the cheap promotional items, we should also
consider the Practicality.
Outstanding the gifts promotional theme,
Gift promotion activities have to let consumers feel everything is fresh and
newly, there must be a good gift promotion theme. Therefore, holiday gifts
promotional theme design with the below several basic requirements: One should
have impact; left a deep impression after the consumer sees; secondly, to
attractive, as well as the cheap promotional products, let consumer interested
in it. For example, many manufacturers adopt suspense theme to attract
consumers to explore; third, the theme should be short and easy to remember.
Concerned about the gift promotion form,
Gift promotions or much of a muchness, but to the details of the innovation there is a large creative space. We can choose more creative promotional items.
Gift promotions or much of a muchness, but to the details of the innovation there is a large creative space. We can choose more creative promotional items.
How to research and development the
newly products suite for the consumer leisure and communications according to the
festival situation, the holiday consumer psychology, the festive reality of the
market demand and each product features, which is successfully open the
festival market access , quickly to seize the essence of the festival vast
market. Gifts holiday realization, we should pay attention to the gift of
leisure, theme and nutrition of three basis points, also the cheap promotional
products should related to the three points.
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